Warren Buffet Quotes

Warren Buffet Quotes

Warren Buffet Quotes

The reason, why I do not choose quotes from millionaires, because there are millionaires, who are just lucky. They were at the right time in the right place and worked their ass off for a while and now they can enjoy their lives to the fullest and even for the next generation, but in fact, they are as brainless as anyone else and no special skills whatsoever. That is why I choose quotes from a billionaire. The next level after being a millionaire. Those people aren’t called rich, but super rich. There was a case, where a billionaire was called rich by a journalist and he wanted to sue her, because being described as rich was degrading for him. So super rich. Not rich. They are the real high achievers powerful enough to have a way bigger impact to the world like Mark Zuckerberg, Jeff Bezos, Bill Gates etc. In this blog post, I am writing about one of the top billionaires. In fact, he is the 3rd richest man in the world. So why not learning from one of the best of the best?

Before going to Warren Buffet Quotes, a little bit more about himself. He was born in the States of course, because all the top Billionaires were born in the States and he is known for being an investment legend consistently outperforming the market like S&P in the past. Right now, the price of a share of his company is worth about $220 600 to date 7th December 2019 making the most expensive stock in the world, but in terms of market capitalization, Apple has the highest market cap with $1233 billion. Warren Buffet was the 2nd child and was born on 30th August 1930. His father was a broker and congressman. The first money he made, when he was 6 years old buying a sixpack of Coca Cola for 25 cents and selling it for 30 Cents. Later on, he made money by working as a paperboy. When he was 11 years old he bought his first stocks. With 14 years old he bought a 16ha farm, which he rented out. With 17 years old, he bought with his friends a broken Rolls Royce for $350. After repairing it, they could rent it out for 35$ a day. 4 years later he acquired a Master Degree in Economics at the Columbia University in New York, where he met his Business Professor Benjamin Graham (Grossbaum) and learned the Value Investing method, which is the basis of his current investment strategy. Weirdly, his Business Professor did not become a billionaire. None of my Business Professors were even millionaires and I had about 20 Business Professors. It’s mostly the entrepreneurs, who become billionaires. Especially, the richest of the billionaires are only entrepreneurs.

After graduation, he worked in his father’s company. Then worked as an instructor at the University of Nebraska. On 1954, he started working for his Business Professor’s company. After 2 years, he started his own investment company, where he received $105 000 from his family and friends to start investing. For the next 13 years, he could achieve a yearly yield of 30%, whereas if you invest in the Dow Jones Index your investment of $10 000 would only turn into $15 000, which is enough to compensate for the inflation. During this time, when he became 30 years old, he was a millionaire. He bought the company Berkshire Hathaway, which was a textile company at that time. On 1970 he became CEO of the company, that he bought and turned it into a holding company, because the textile line of business was not profitable. During 1969 and 1974, there was a market crash, where stocks did not well, which is also called bear market. On 1973 he bought the Washington Post, which was highly profitable for him. On 1977, his wife left him and she introduced Astrid Menks to him. During this time, he continued buying companies until he became a billionaire on 1990 and the rest is history. Besides, he is kind of frugal and he still lives in his old house, where he bought in 1958 for $32 000 and gets breakfast at McDonald’s for $3.

That was a quick introduction to him in a nutshell. Now, let’s dive into Warren Buffet Quotes. I made a YouTube video out of it. Enjoy!

I hope, you like this blog post about Warren Buffet Quotes. If you like this article about Warren Buffet Quotes, just like my Facebook Fanpage: The Doan’s Blog. If not, just write me. Most popular blog article: What is SEO?

 

Rich Dad Poor Dad Summary

rich dad poor dad summary

Affiliate disclosure to comply with the FTC GuidelinesThis post contains affiliate links, which means I may receive a commission if you make a purchase through a link. That is the best way to thank me for buying through our link. Thank you. 

By Dr. Breathe Easy Finance

Rich Dad Poor Dad Summary

A little bit of preface from my side. Since I graduated from University, I haven’t read any books anymore. Somehow, I’m too lazy for that. It takes so much time. Some books have even thousands of pages. How long does it take to read it? Weeks? Months? Or even years? So better to read a summary, which takes you only minutes. This book has about 200 pages, so actually, it is possible to read it, if you like the summary or even take a training from the author. Without further ado, let’s dive into this Rich Dad Poor Dad Summary. Here it goes:

As a young boy, Robert Kiyosaki grew up with two very influential people. One was his biological father, and another he called his second father. He refers to his real father as the poor dad based on his dad’s ideologies. The typical parents, especially from my Asian background want you to go to school, get straight As, become a doctor and work for money. He refers to his friend’s dad- aka second dad as the rich dad. This was also based on his ideologies that having a good financial knowledge and starting a business is the most important secret to wealth. He learned great financial lessons from each father, which created the foundation of knowledge he needed to build a multi-million dollar empire.

Rich Dad Poor Dad is about the lessons Robert Kiyosaki learned from each of his influential father figures, and why they matter today about money and building wealth. In it, you will learn why “go to school, get your degree, and find a good job” no longer works the way it used to in order to build wealth and retire with a healthy nest egg, or even retire early.

In Rich Dad Poor Dad, Robert Kiyosaki gives firsthand personal experiences and explanations of the 6 main lessons he learned from his “Rich Dad” on how to build wealth. He compares them to the way his “Poor Dad” viewed money, and how “the old way” of “go to school, get your degree, and find a good job” just won’t suffice for those looking to build wealth.

The Rich Dad Poor Dad Summary Lesson #1 – The Rich Don’t Work For Money

If the rich don’t work for money, then how are they rich? It seems like a backward statement, but in reality, it’s spot on and a major reason why many families and individuals fail to build a retirement nest egg. So what exactly does this mean? The rich don’t work for money, because they make their money work for them. In other words, they purchase income-producing assets with their money that can generate a consistent stream of income indefinitely. These assets may be real estate, buying up small businesses, investing their money in growing companies, etc. If your money is hard at work making more money, your need for a job is eliminated because you can live off the earnings your money makes for you. Thus the title of the first lesson taught in Rich Dad Poor Dad –  “The Rich Don’t Work For Money.”

The Rich Dad Poor Dad Summary Lesson #2 – Why Teach Financial Literacy

Many believe if they can just save enough money, or win the lottery, or something of the likes, that they will solve all their stress and problems. The reality is, money will not solve their problems, and will soon be gone as Robert teaches in Lesson 2. In his own words “Intelligence solves problems and produces money. Money without financial intelligence is money soon gone.” A little remark from my side. That is why lottery winners lost it all after a few years. I remember reading a story about a 19 years old guy, who won 19 million €, but used it all up within 1 year. I don’t know, how exactly to spend it all, but maybe it is, because I have never won on the lottery before. Here are a few more examples from lottery winners. So yeah, it is not only difficult to make much money, but also to keep it and even to multiply it like the Germany’s richest woman is doing.

The need for sound financial literacy has never been stronger than it is now. The basic concepts of how money works, and why it’s important to keep a portion of everything you earn, and then turn around and make that money work for you, are surprisingly unknown to most people.

The Rich Dad Poor Dad Summary Lesson #3 – Mind Your Own Business

Keith Cunningham was a close friend of Robert Kiyosaki’s and told him of an experience he had at the University of Texas. Keith was part of an MBA class that had the opportunity to listen to Ray Kroc, the owner of McDonald’s.

Ray Kroc met with the student’s afterword for a drink in which Ray asked the students “What business am I in?”  The students chuckled at his question, to which he asked again “What business do you think I am in?”  One of the students responded that he is in the business of making hamburgers. Ray responded saying he knew that they’d have that response, to which Ray Kroc corrected them and said: “…I’m not in the hamburger business, my business is real estate.”

Ray then went on to say that his whole focus of the McDonalds franchises was to locate the most potential geographical locations to place the McDonalds franchises. Today he owns more real estate than anyone in the world at some of the busiest intersections. The lesson: working for someone else your entire life is often the direct result of the current financial struggle.

Like Ray Kroc, our focus should be on building businesses and assets that produce indefinite income streams resulting in choosing whether you want a job or not, since your income is not fixed and it continues to grow.

The Rich Dad Poor Dad Summary Lesson #4 – The History of Taxes And The Power of Corporations

Robert’s “Rich Dad” taught him the history of taxes, while his “Poor Dad” had the viewpoint that the rich should pay more taxes to give to the poor. He calls this the “Robin Hood theory of economics”. This concept is particularly important to understand as the majority of Americans believe in taxing the rich more. You only have to watch the recent democratic debate for yourself to understand how commonplace and rampant this idea is. Historically, taxes were originally created to help pay for wars and other major events, and soon become a common law by which each citizen was expected to follow.

The idea was so much supported because the poor and middle-class believed that taxing the rich would help the poor, when in the long run the tax burden gave the government an appetite to want more money, resulting in a tax being put on the poor and middle class over time. Today, the rich are able to use corporations as vehicles to avoid common tax traps and end up paying less in taxes than was originally intended.

This history of taxes caused Robert to understand that the capitalist mindset made more sense because the socialists who wish to impose a larger tax burden ended up hurting themselves due to their lack of financial and economic understanding. Understanding the history of taxes provides a different mindset on the topic, avoiding the common mistake that imposing a higher tax will ultimately hurt the majority rather than penalize the rich to pay for the poor.

The Rich Dad Poor Dad Summary Lesson #5 – The Rich Invest Money

How is one to invest money? Robert gives a personal example of how this can happen. At the time he was living in a down market where housing was running cheaper than usual. He said you could purchase a $100,000 home for $75,000. So he took it even further and began looking at foreclosed homes that banks were selling for even cheaper, sometimes as low as $20,000.

In his experience, he illustrates that he borrowed $2,000 from a friend for a down payment which he would pay back to his friend with $200 for interest. His $20,000 offer on the home was accepted with the down payment. He then processed the purchase of the home, while at the same time started advertising the sale of the same home for $60,000. Once the home was in his name, he had multiple buyers at the price of $60,000 ready to buy and he then sold that house within minutes at the price of $60,000. In other words, he took $20,000 and turned it into $60,000, in essence inventing money, as suggests the title of lesson 5.

The Rich Dad Poor Dad Summary Lesson #6 – Work To Learn – Don’t Work For Money

In this lesson, Robert gives an example of a great writer who went to school and got a degree in writing. She asked Robert how to be a great writer like he was, and he responded to her mentioning she should try taking a suggested sales course.

The author found this offending since she already had her degree. Robert responded by pointing to his book at the words “best-selling author”. She read it and he said do you see what that says? It says “best-selling…” not “best writing…”. In other words, she had a degree in writing, but he sold more books and made more money than she did. The lesson he illustrates with this example is that sometimes all it takes is just learning one more skill in many cases would be just enough to push you over the edge to become the next big success.

You should work to gain more skills so that you can become that “best-selling author”, so that you no longer have to tie yourself to that dreading 9 – 5 job that your degree got you. The rich are able to work so they can learn more skills allowing them to exponentially accelerate their path to financial well-being and ultimately make money work for you.

That is basically it. The author also offers training for people, who would like to sharpen their financial skills. Check it out. I hope, you like this article about Rich Dad Poor Dad Summary. If you like this article about Rich Dad Poor Dad Summary, just like my Facebook Fanpage: The Doan’s Blog. If not, just write me. Most popular blog article: What is SEO?

Passive income ideas

Passive income ideas

Affiliate disclosure to comply with the FTC GuidelinesThis post contains affiliate links, which means we may receive a commission, if you make a purchase through a link. That is the best way to thank me by buying through our link. Thank you. 

By Jeff Rose

Passive income ideas

Is there anything better than making money while you sleep? I mean, wouldn’t you love to wake up with an influx of cash creeping into your bank account?

I know this concept sounds crazy, but passive income is more than a pipe dream. Forbes contributor Brianna Wiest calls it an infinite potential income stream for a reason. The point, she says, it that “there’s always a possibility.” A few remarks from my side. If you do a 9-to-5 job, your income will be limited to that amount. So it is a good idea to have an additional income stream, which does not require much more time to make money. Here are a few opportunities for you.

Passive Income Ideas to Try in 2019

Before I dive into my favorite ways to earn money without a lot of work, I want people to know the two reasons I love this topic so much. First, passive income seems to be insanely controversial for some reason. Whenever I write an article or post YouTube videos about the prospect of earning money passively, people in the comments go insane.

They often tell me I don’t know what passive income means, or that I have no idea what I’m talking about!

The second reason I love passive income so much is the obvious one — it’s had such a dramatic impact on my life. Earning passive income has helped my family reach so many goals. We’re able to give generously and live life on our own terms due to the freedom passive income provides.

To prove what I’m saying here, I want to introduce you to ten passive income ideas to earn at least $1,000 per month. If you’re ready to set yourself up for life, you’ll want to pay attention.

#1 Passive income ideas: Dividend-paying stocks and other investments

The first one of many passive income ideas on this list does take some start-up cash, but it absolutely helps to earn more than $1,000 per month. Dividend-paying stocks, ETFs, and other investments like Fundrise and Lending Club are helping me earn money around the clock and all with no work on my part. While the amounts invested in these accounts vary, they’re all paying more than $1,000 per month.

Dividend investing in particular has been a profitable endeavor for me and for many other investors. According to Forbes contributor Brett Owens, dividend investors who look ahead have the potential to score annual returns of 15%, 20%, or even 25%, if only they pick the right dividend-paying stocks and stay the course. Obviously, it takes time and consistent investing to build up your portfolio where you’re earning $1,000 per month. But you have to start somewhere, right?

#2 Passive income ideas: Display ads

Another way to earn more than $1,000 per month passively is by using display ads. Once again, this is going back to the blog and if you want to start blogging, you will need web hosting. One of the best web hosting out there is Bluehost! It has e.g. CDN included to increase your website performance and so much more! Check it out! The beauty of having online property is the fact that you can monetize it in so many ways.

Display ads work like billboards you see on the side of the highway, only they’re featured on your website instead. The point is that advertisers are paying to promote their products. Their ads just so happen to be on your website.

Most display ads are set up by ad networks that work as the middlemen between you and advertisers who want to pay you. The best part about display ads is they are entirely passive. You can get paid a ridiculous amount of money based on your traffic. Even while you sleep! And I like sleeping! And money of course.

#3 Passive income ideas: Sell leads

After I launched Good Financial Cents, I launched a niche insurance site called Life Insurance by Jeff. Believe it or not, but I was able to generate $100,000 in income within just nine months of launching this website.

While building the website wasn’t passive at all, we made a lot of changes to the website over time to make it much more passive. Eventually, I even decided selling the leads my website generated was a lot better deal than earning commissions when a purchase was made.

While selling leads is a lot less lucrative than earning life insurance commissions, I realized over time that selling life insurance was way too much work. If I was going to keep things going, I would need to hire people, manage a team, and put in a lot of hours. I wasn’t really interested in doing any of that, which is why I opted to start selling leads instead. Now that I do, I’m bringing in passive income with hardly any effort on my part.

#4 Passive income ideas: Course Sales

As of right now, the only course I sell is an online marketing course for financial advisors. Even though I hardly promote it at all, I still get plenty of sales. The course isn’t cheap, either — it’s $2,500! While it took a ton of work to create this course three years ago, really all I’ve done since then is sit back and collect money off the occasional sale. I easily make over $1,000 per month with the course now, and that’s on top of the hundreds of thousands of dollars I made when I was actively promoting it every week.

With this in mind, earning money with course sales is not as easy as turning on a switch! You have to create the course first, which can require weeks or months of your time. Once you’re done with the work required to create your product, however, the income can become passive.

Holly Johnson, a professional freelance writer who earns over $200,000 per year creating online content, is another successful entrepreneur who is doing well with course sales. Johnson launched her Earn More Writing freelance writing course in 2017 and has sold over 700 courses for $199 each since then. In January of 2019, she also launched a “Pro” version of her course that retails for $349. She sold 40 on the first day.

“Selling 700 courses doesn’t sound like a lot,” says Johnson. “But when the price of a course is a hundred dollars or more, you don’t have to sell thousands to earn considerable income.”That’s a good point, and it’s one to consider if you have skills to teach that people will pay $100 or more to learn. If you can get enough people to buy or your price is high enough, courses can bring in plenty of cash flow over time. Last but not least:

#5 Passive income ideas: Affiliate Marketing

Where investing is a wealth-building strategy that has been around forever, the passive income idea on this list is fairly new. Affiliate marketing is an income idea that requires you to have a website or platform you can use to promote other companies, or “affiliates.” When someone uses your affiliate link to purchase a product or sign up for a service, you get paid.

My main website, GoodFinancialCents.com, earns all kinds of affiliate income through relationships we have with investment firms, insurance companies, online banks, and more. But you don’t have to do things the way I did. You could start nearly any type of website and find affiliates that work in your niche.

And remember, you don’t necessarily have to start a blog per se. I know people who are crushing it with affiliates using YouTube, podcasts, and other avenues. You can even build an affiliate business using social media! Of course, it is way more professional to own a blog and website and you have more options to monetize it. A good web hosting service for a blog and a website is Bluehost! Check out their services!

Of course, there are more passive income opportunities like renting out your property, but in this article, I focus more on different ways to make money online, because it is scalable! If you like this article about passive income ideas, just like my Facebook Fanpage: The Doan’s Blog. If not, just write me. Most popular blog article: What is SEO?

TransferWise review

International money

Transferwise review

Wherever you travel, when you transfer money internationally, there will be 2 types of fees. The 1st one is the oversea transfer fee and the 2nd one is the exchange rate fee. With this special service, you can save up to 80% of those fees and it is pretty fast. It supports up to 46 currencies and more currencies are soon to come. Here are some examples USD, EUR, AUD, CAD, GBP, SGD etc. I’m using it and it took 2 business days from Germany to Vietnam to transfer it. A little bit about Transferwise: It is a London based company started from 2011 and it is worth about $3 billion with over 5 million costumers transferring over €4 billion every month. Besides, it is funded by the Billionaire Richard Branson and some other investors like Andreessen Horowitz.

Bank transfer money

I’ve transferred with the regular bank 500€ to Vietnam and the fee was 36,55€, which is about 7,31% fee! If I do it with TransferWise, it will cost me only 7,39€, which is only 1,48% fee. What a TransferWise review!

transferwise

You can check on this website, how much the fee will be, if you send money from one country to another country. There you can see, that it is significantly lower, than any other money transfers. So in this example, you save about 30€ for every 500€ bank transfer from Germany to Vietnam. On top of that, they give you a better exchange rate! At that time according to Google, it is only 25,821.59! It’s not only cheaper than banks, but also cheaper than Paypal or exchange offices. You can save even more money compared to Western Union, which charges about 10%, because of its high exchange rate fee.

UPDATE 25TH MAY 2018

Now they start offering a multicurrency bank account in $, £ and €! No fees! With a MasterCard debit card. Very handy while traveling, because you can use it worldwide with the advantage of real exchange rate, so you also can save money while traveling and with the TransferWise app, you can see in real time your expenditures.

It is also very easy and fast to open this multicurrency bank account, because everything happens online. You don’t need to go anywhere to register for it. Just upload your ID and that’s it. You will get your debit card within a week and I get an US American bank account, Australian bank account at the same time etc.

By clicking on this link you will get the first 500GBP transfer for free. Check it out: Transferwise.

If you like this Transferwise review, just like my Facebook Fanpage: The Doan’s Blog. If not, just write me. Further reading: Save money while traveling. Most popular blog article: What is SEO?

How we make $20,000 per month blogging business

blogging business

By Tiny love bug

Would you like to make more than $20,000 a month with a blogging business? We have achieved financial freedom in our early thirties by blogging about personal finance.

Having the freedom to work anywhere in the world and being your own boss sounds like a dream come true, right? Many people love the idea of blogging from the comfort of their own home and earning over 6-figures a year online.

HOW IT ALL STARTED

A few years ago, we set out to achieve the goal of financial freedom. I had developed crippling depression, partly from working for an abusive boss. I was working 80 hours a week as a physicist, but barely making ends meet. We were just accumulating more and more debt. I knew something had to change!

We started trading stocks online as a way to make extra money. We signed up for many different stock trading educational services that helped us learn how to trade profitably. We were even able to pay off our student loans with the extra money we made from stock trading.

However, stock trading is an extremely stressful way to make money. We started a blog to talk about our experience with stocks. We started to sell stock trading educational products on our blog and make a few hundred dollars a month on the side.

We also started working on freelance businesses (like proofreading online) and even real-estate investing. We made quite a bit of money doing these side hustles, but we decided that we were most passionate about blogging. We started our blogging career as a part-time side hustle and transitioned to full-time a couple of years ago.

Over the next few years, we were able to grow our blogging business to over $20,000 per month. The goal of this article is to give you some insight into our relatively unusual blogging strategy.

WHY WE FELL IN LOVE WITH BLOGGING

Blogging is one of the best businesses that you can start. Here are some of the advantages of starting a blogging business:

  • The cost of starting a blog is extremely low (less than $100)
  • The earning potential is unlimited
  • You can work from anywhere in the world
  • Spend more time with your family and be your own boss
  • Blogging can make an impact and help other people
  • Potential for passive income

Blogging is the ideal business! However, it is not a get rich quick scheme. You have to be passionate about what you are writing about and put in many months or even years of hard work before you will earn a significant income from your blog.

HOW DO WE MAKE $20,000 A MONTH FROM OUR BLOGGING BUSINESS?

Many people believe that you need to have millions of visitors a month to your blog to make a significant income. But we have less than 50,000 visitors a month to our blogs and still make a great income!

Our blogging strategy is a bit unusual because we don’t use some of the popular blogging tactics, for example:

  • We don’t have an email list
  • We barely have any blog subscribers
  • We don’t sell our own products

So, if you are interested in learning our secrets to earning $20,000 a month from our blogging business then read on!

Affiliate marketing to make money blogging

The first part of our strategy is that we rely on affiliate marketing to generate the majority of our blogging revenue.

When a visitor comes to our website and clicks on a unique tracking link to a product or service, we receive a commission if they purchase anything. We are affiliates for many different companies, but we focus on products that we have had experience with and that we really think will add value to our readers.

Affiliate marketing is WAY more lucrative than other monetization strategies like putting display ads on your site. We focus on selling high-cost services that cost anywhere from $300 to $10,000. You can imagine how quickly our commissions add up when we receive 50% of every sale that is made through our sites!

Selling high-cost products to make $20,000 a month blogging

Many bloggers are intimidated by the idea of selling an expensive product to their audience. This might seem like a difficult thing to do, but if the product offers amazing value, people will invest in it. Selling an expensive product is almost as easy as selling a low-cost one! So why work for $10 per sale when you could make $1000 per sale!?

That being said, we had to overcome the mental hurdles that people would actually spend thousands of dollars based on our recommendation. The thing to remember is that even if you are not inclined to spend $1000 on a stock alerts service, there are many people that are! This is especially true for products that will help the customer to make more money or learn a valuable new skill.

WHAT WE CONSIDER WHEN CHOOSING AN EXPENSIVE PRODUCT TO PROMOTE

It is so important when choosing a product to promote that it has a GREAT sales funnel. Selling expensive products online is much easier if the company that you are selling for has a very high-quality funnel.

This is so important because people are unlikely to spend large amounts of money if they are not familiar with the company. The level of trust that has to be built is quite high before they will part with large amounts of money.

A high-quality sales funnel provides a ‘courting’ like process with a potential customer. For example, a funnel starts by offering a high-value freebie to show that the company is legit and helpful. This usually involves the potential customer submitting an email address to get access to the freebie.

The company then follows up with an email marketing sequence that offers attractive discounts, more information and builds a relationship with the potential customer.

We have found it best to let the company that owns the product do this part! They have all the expertise and resources to do the heavy lifting. This reduces our workload and massively increases the products conversion rate.

We actually consider the quality of the sales funnel when selecting a product to promote. We also look at some other criteria:

  1. The first thing that we consider is if the product is ‘life-changing’ for the customer. We only want to promote amazing products.
  2. We want large commissions so the product must sell for more than a few hundred dollars and pay a commission rate of 30% or more. Ideally, we would like to earn $500 or more per sale.
  3. We look for companies that will ‘upsell’ other great products to customers. This will often increase how much we earn per customer that we refer.
  4. A free webinar or masterclass often get customers interested in the products.

We usually invest in the product before we promote it to our audience. This is a good investment because we can genuinely review and discuss the product. We want to be 100% sure that the product is high quality and will actually help our audience with their goal of making more money.

Other considerations include:

  • Popularity and longevity
  • Do we trust the company?

We want to partner with companies that have popular products that are well-established. We put in a lot of effort and money when promoting these expensive products, so we can’t afford a company to go bankrupt or just stop paying us.

Our core strategy for promoting high ticket products

Writing product reviews is one of the best ways to sell higher priced products. There are two reasons for this:

  1. Product reviews are extremely helpful with helping people make up their mind about a product. We try to offer them an exclusive discount (often possible if you ask the company!) to help them to make the purchase. People that spend $5000 on a course will usually do extensive due diligence before purchasing and a big part of that is reading helpful reviews.
  2. Reviews offer social proof. If the review is positive, it can help the reader to make the decision to purchase.
  3. Reviews often rank well in Google which is the highest quality traffic. The reason is that people who find your page from Google search are usually serious buyers or ‘warm leads’. This means that the conversion rate is much higher for these visitors.

Here is a real example of what we do to sell high priced products

We attempt to provide real value and insight into the products that we are recommending. An example of an educational course and service that we promote.

Here is a review post (Kyle Dennis FDA Insider Alerts Review) that we make a lot of money from. It is a post about an expensive ($2,997) stock alerts and educational service run by a millionaire stock trader called Kyle Dennis. We earn 40% commission on every sale and it is an amazing stock alerts service!

We have included a lot of valuable information, including examples of stock trades we made on Kyle’s advice. We show real evidence that the service is high quality and discuss it in detail. We try to provide as many links as possible to helpful resources, especially at the start of the article. If the visitor signs up for the free webinar and later purchases one of Kyle’s services – we get paid the commission! It is a win-win for the customer and for us.

We also have an aggressive exit popup that entices people to signup for a related free webinar that is another affiliate link for us. Many bloggers do not recommend this, but we have found it to massively increase our conversion rate.

Website traffic sources that convert well

We regularly test different social media sites to see which source performs the best for our different affiliate products. We have found that:

  1. Twitter works really well for stock trading services but does not work for much else!
  2. Pinterest traffic converts very well for freelance business courses but not for stock trading courses.
  3. Google traffic performs better than all social media for all products.

It makes a big difference in how much money you can make if you can just get your site seen by your ideal audience. When you have the ideal audience, you don’t need as many visitors as you might think. We make more money with the strategy that we have outlined above than some bloggers with 10 times our traffic.

I hope, you like this article about making money online. To stay up to date. Just like my Facebook Fanpage: The Doan’s Blog. If you want to know, how to get sustainable traffic, read this: What is SEO? My most popular blog article: International money.

How to rank for thousands of keywords

keywords

By She means blogging

Are you looking to create topics that rank for thousands of keywords?

To be able to get organic traffic.

To rank higher on search engines.

To improve your domain authority.

But, how?

You may wonder if there’s an SEO strategy or not.

Well, there’s a lot more into this.

Today, Leanne Wong is going to teach you a process to create topic clusters to rank for thousands of keywords. She is a guru when it comes to SEO so this post has got golden nuggets for anyone who wants an SEO approach.

Guest post

With 3.5 billion searches done everyday, organic search traffic is one of the largest and most valuable traffic sources to grow your blog and business.

Content is the foundation of search engine optimization – articles that serve users’ queries tend to rank better on search results.

But how do you optimize your article for SEO?

By targeting specific keywords?

Not anymore.

To rank in Google today, we have to create contextually rich content.

how to create topic clusters to rank for thousands of keywords, seo strategy, find thousands of keywords

After Google’s Hummingbird algorithm update, it was able to understand the relationship between words and topics.

Google doesn’t just crawl billions of web pages for individual keywords. It’s ranking algorithm is looking for words with related meaning – semantic context.

In this post, I’ll share with you a high-value approach to creating content that’s optimized for search results.

We’ll learn a step-by-step process to create semantically rich content through topic clusters so you can rank for thousands of keywords in your niche.

Using topic clusters, we can create contextually rich content optimized for Google’s semantic search, and rank for thousands of keywords in a single piece of content.

So you no longer have to create individual posts for each target keyword you want to rank for. Instead, you can create one post targeting various sub-topics and keywords in the same topic.

It’s an SEO strategy that optimizes content for semantic search. This shifts the focus on topics instead of keywords to get more blog traffic. I got the idea of topic clusters from Hubspot’s research article and started to simplify the concept further in order to apply it.

HOW DOES SEMANTIC SEARCH WORK?

In layman terms, semantic search is Google’s attempt to understand searcher intent. Google wants to provide users with more accurate results by understanding what they meant when they typed in a search query.

A single query can be searched for in many different variations. You can’t guess it all.

But you can create a huge piece of article that answers every possible question in that topic.

Imagine this:

When Google finds your site, it will crawl and analyze your page content – looking for a thematic relationship within your body content and then evaluate how well it can answer a search query.

The more comprehensive your content is, the more keyword variations and sub-topics you write in that single post will help build that thematic relevance.

Related : SEO-Demystified : How To Improve SEO strategy and Keyword Ranking

HOW DOES THIS AFFECT BLOGGING?

This meant that Google would rank pages that best matched the user’s intent and context, instead of pages that have the highest density of individual keywords.

Content has now shifted from targeting exact-match individual keywords to a focus on topic relevance and semantic context.

The more comprehensive and semantically rich your content is, the more contextually relevant your content is to answer a given search query.

To shift your content focus from keywords to topics, you can use the concept of topic clusters.

Related : The ultimate guide to get organic traffic from Google

WHAT IS A TOPIC CLUSTER?

Refresh: A topic cluster is an SEO strategy that focuses on topics instead of keywords. By optimizing your blog post around a topic, you’re essentially creating contextually rich content.

The concept of topic clusters originated from Hubspot, which used the concept of pillar and cluster pages to organize content.

First, create a pillar page that will cover a big topic comprehensively. Think about it as a gigantic blog post, like an ultimate guide that can umbrella 15-20 mini-topics.

Second, create those 15-20 cluster pages that will each be about 1 mini topic.

Simply put, pillar pages are your ‘trophy’ pages that you want Google to notice. You want to give them the best chance to rank. The topic cluster pages are the cheerleaders that all point to the trophy page.

For example, if you want to own the term, “Pinterest marketing”

create topic clusters for thousands of keywords

Cisco - Service Provider

STEP 1: CREATE BIG TOPICS FOR YOUR PILLAR PAGES

  • Pinterest for business
  • Pinterest analytics
  • Pinterest visual strategy

Big topics are gigantic pieces of content. (e.g, ‘The Ultimate Guide to using Pinterest to grow your business).

This pillar page should be able to answer every possible question when somebody searches for X keyword.

Ask yourself, can you create 15-20 smaller blog posts under that pillar page?

Related: The Pinterest SEO Guide For Bloggers

create topic clusters to find thousands of keywords, find keywords, seo strategy

STEP 2: CREATE AN UMBRELLA OF CLUSTER TOPICS FROM YOUR PILLAR PAGE

Pinterest for business

  • Brand building with pinterest
  • Find client leads with pinterest
  • Email list growth with pinterest

Pinterest analytics

  • Analyze traffic performance
  • Measure pin performance
  • Analytics tools

Pinterest visual strategy

  • Color & font combination
  • Pinterest graphic dimensions
  • Pinterest graphic templates

STEP 3: INTERNALLY LINK ALL CLUSTER TOPICS TO THE PILLAR PAGES

 

how to create topic clusters to find thousands of keywords

The last step touches a bit on technical SEO – internal linking.

All your cluster pages (under same pillar page) will link to that pillar page. This chain of clusters tells search engines your content pages are related to each other.

Related : How to build free high quality backlinks to your blog

How does this help with rankings?

The more internal links a page has, the more link juice it acquires. In the eyes of search engines, the pillar page with tons of link juice via internal links will be considered more important, and that pillar page will perform better on search results.

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Essentially, by linking all individual topic clusters to your big pillar page, it boosts the strength of that pillar page.

When you have a group of 15-20 cluster pages linking to a pillar page all in the same big topic, this builds a semantic relationship between content pages through links.

Voila!

I hope, you like this article about making money online. To stay up to date. Just like my Facebook Fanpage: The Doan’s Blog. If you want to know, how to get sustainable traffic, read this: What is SEO? My most popular blog article: International money.

Website Flippers: $300K/Month Helping People Buy And Sell Websites

website

By Starter Story

Hello! Who are you and what business did you start?

My name is Gregory Elfrink and I’m the director of marketing with Empire Flippers. We’re a three-time winner of the INC 5,000 award for being one of the fastest growing companies in America and we help people buy and sell online businesses.

In the last few years, we have become the thought leader and one of the largest M&A advisory businesses for digital assets in the sub $10 million range. Though, I am pretty certain we will soon be selling businesses above that $10 million mark as well.

We have brokered over $50 million worth of deals, and since we’re a big believer in transparency we also created a scoreboard that details most of our stats – from the hundreds of thousands of website visitors we get to our pool of potential buyers that grow by the hundreds every month.

empire-flippers-20m-year-helping-people-buy-and-sell-websites

What’s your backstory and how did you come up with the idea?

We originally started out as an outsourcing company in the Philippines that helped businesses in the USA with various administrative tasks, but when we lost one of our main clients we had to find a way to fill our team’s hours.

If you are committed to systems and process, then failure holds no meaning because it’s simply you learning the systems and processes better.

So, we heard about this whole niche site thing and had our staff start creating micro niche sites monetized with Adsense. If you’re not familiar with the term, niche sites are usually just small sites that are talking about a specific thing. Usually, they’re heavily informational based (Ex: How do you stop snoring?) but can also include product reviews. Most of them are monetized either through Google Adsense or Amazon’s affiliate program, or a mixture of both. We blogged about the whole journey and soon started selling the sites we made.

Though we had a lot of success with this, not all of our sites turned into successes and we had our fair share of failureas well. Overall, we succeeded more than we failed and when we started selling the websites our team was making, we ran into something VERY interesting to us.

A lot of people in our audience who also had sites came to us asking if we could sell THEIR website in exchange for a commission.

We thought… well isn’t that an interesting idea?

Soon we rebranded completely to Empire Flippers and went into the brokering field full time.

As far as me personally, I came on board with the company in 2016. My background is pretty varied but most of my career before Empire Flippers was in the oil fields in Alaska.

However, I’ve always been obsessed with internet marketing and I saw in Empire Flippers something truly exciting – a product that could literally change someone’s life forever whether they ended up buying or selling a business through us.

This is still at the core of my enthusiasm for the company. I’ve seen so many stories, met so many people, whose lives have changed dramatically because of our service. It’s really inspiring.

Take us through the process of getting started and launching.

Our launch was pretty simple in many ways – we started off initially as just a blog. We blogged about building up these micro niche sites for a few months, then we started blogging about how we had sold other peoples niche sites for them. Soon, we added a very rudimentary marketplace to our blog where we would publicly list deals for sell.

This has grown significantly since the initial days. Where before we were a blog that happened to have a marketplace, we are definitely more in the category of a marketplace that happens to have a blog.

Initially, all of our promotion was pure content. That remains true up to today. The majority of our leads still comes through organic traffic, and our audience loves sharing our empirical research and case studies we produce based off real data in the marketplace.

Our business model’s core became connecting people with an online business they wanted to sell with people that wanted to buy an online business. When people submit their business with us, we charge them a $297 first time listing fee.

This is really just to weed out potential tire kickers, but it also covers some of the manhours that goes into vetting the businesses as we make sure every business on our marketplace really is earning the money and the traffic the seller states it does. Once the business is live on our marketplace, we start marketing that business and our team of business analysts begin negotiating with potential buyers. It is only after the business is successfully sold that we get cut of the sales price of that business.

That commission cut ranges from 8% to 15% depending on the size of the business, and again we only take that if the business is successfully sold. We’re pretty buyer-centric despite often giving sellers the best price possible for their business.

We have an entire department devoted to migrating a business over from the seller to the buyer, and we include a revenue verification period for the buyer so the buyer can confirm everything is as stated by the seller. As far as I know, we’re the only broker that offers so many safety nets for both the seller and the buyer to make sure everyone is getting what they want.

Our secret weapon – transparency

It’s helpful that other brokers are often secretive with their actual numbers, so one way our promotion has become effective is just how transparent we are. People find it refreshing and they can relate to you better when you’re sharing both your success and failures and just the reality of the situation instead of always trying to sell them on something.

As far as financing goes, we’re entirely self-funded. We’ve looked at the possibility of taking on outside money but turned away from the idea. While we could grow much faster (potentially) with that capital, we like the fact that we’re the captains of our own ship at the end of the day.

While we want to become the biggest and the best, we still also want to be building a business that represents us and our values. A big part of that value system is being able to live a life by design rather than forced into doing things because you have to meet shareholder expectations or other similar concepts.

Since launch, what has worked to attract and retain customers?

The most important aspect of retaining our customers and really our brand evangelists has always been being able to listen to feedback. Sometimes that feedback is painful to hear. You hear about good friends selling their business with someone else and you get it, they had a better opportunity to do it with someone else than us.

Yet, it is exactly that kind of feedback that ultimately makes us better. We are always tweaking the way we work to make sure that everyone feels like the best deal they’re going to get is with us.

My best advice is you shouldn’t care if you fail and you shouldn’t care if you succeed. The only thing that matters is you simply do.

Over the years, this has become truer and truer. We’re not perfect, but we often can get the best price and the most buyers looking at a deal than anyone else.

When it comes to marketing, much of our marketing remains the same: content. We published case studies, do polished testimonial videos, success stories with our buyers and create original research on various business models.

While we produce a lot of content for SEO, a lot of our content is also middle of funnel content for people that are already aware of what we do. This is something most content marketers just don’t do, but it can be incredibly powerful.

A good example of this power is the blog post we wrote called Winning the Wire Race. This blog post was written because people wanting to buy businesses would send in the wire to us but then not get the business because someone else’s bank wire would hit our account first. Obviously, the other buyers that sent in the wire didn’t like this.

We used to joke about the wire race internally, but then I created this blog post that explained how the wire race works and how buyers can leave credit on file with us by wiring us money before they find a business they want to buy. That way when they do find a business, they can instantly acquire that asset without worrying about the wire race.

Now, no one is searching for how to win the wire race on Google, or if they are than they are most likely not googling for what we’re talking about.

empire-flippers-20m-year-helping-people-buy-and-sell-websites

As you can see below, middle of funnel content does not produce a lot of pageviews.

But it also not really supposed to do that.

It exists purely to move people along the buyer’s journey and into your funnel on a deeper level by providing “inside knowledge”.

You can see our analytics on this post here:

empire-flippers-20m-year-helping-people-buy-and-sell-websites

A little over 1,000 page views since we published it and placed it into our marketing automation has led to some of our most voracious buyers leaving money on file with us and buying hundreds of thousands of dollars worth of assets from us.

That is why we’re so passionate about content. It’s a long game for sure, but it’s a long game that just plain works and can you set you completely apart from the competition.

While we’ve remained closely tied to our blog as the main gateway for this, we are starting to expand into other powerful media channels like Youtube so we can expand our content bases to audiences that prefer other types of media, such as video.

We’re also working on a much more robust email automation funnel that will help people personalize their entrepreneur’s journey regardless of where they are or what kind of business they’re working on.

While we do everything you might expect such as paid ads, conferences, webinars etc., it is still content that remains our strength. In fact, content fuels every aspect of all our marketing whether it’s organic, a paid ad, or a conference sponsorship.

I think one mistake people make often when it comes to being content marketing focused is they focus too much on the SEO style content. While SEO is great for getting new eyes on your products, it is not the end all be all of the content.

Content exists at every stage in the marketing funnel. What I find is most content marketers have almost zero content speaking to their leads that are in the middle and bottom of the funnel of their buyer’s journey.

If you can focus on this section the most with your content, you’ll often get the best bang for your buck. It is this kind of “insider knowledge” that people crave and is the reason why they’ll join your newsletter in the first place.

When I first came on board, we didn’t have an editorial calendar at all. This was the first thing we changed when I was still the content manager. Initially, we did two blog posts per week, every week and kept that up for a little over a year.

Initially, I would just use Ahrefs.com to analyze competitor websites and “shoulder niche” websites. A shoulder niche website is just a website that talks about something that is very similar to what your business is talking about, and this can open up the floodgates of potential SEO traffic that your competitors aren’t going after.

An example of this would be me putting a website like Moz.com into Ahrefs. Usually, you’ll want to go after a shoulder niche website that has a similar or lesser domain rating (DR) than you in hopes to outranking them. Moz, in general, is an SEO SaaS tool but they also talk a ton about internet marketing in general. That is the content crossover that both of our businesses share. So I would look through Moz’s Ahrefs data and see what kind of keywords could I possibly turn into an article for the Empire Flipper’s blog.

You can Moz’s overall stats here:

empire-flippers-20m-year-helping-people-buy-and-sell-websites

And here is ours at EmpireFlippers.com:

empire-flippers-20m-year-helping-people-buy-and-sell-websites

One day we’ll hit the legendary DR of 90+! 🙂

There is likely a plethora of websites in your niche or slightly broader than your niche that talks about similar topics that your audience would love as well. Plus, if you aim your SEO efforts at going after keywords that are ranking on a lower DR website than yours, then there is a good chance you’ll eventually outrank them with some SEO efforts and start reaping the benefits of that keyword’s traffic.

If you want to make content a big focus like us, then here are some of the best kind of topics we have done that has worked well for us:

  • Controversial topics specific to your industry (Example: Our post on private blog networks)
  • “Breaking news” articles, which helps you feel on the bleeding edge of the industry for your audience. (Example: When Amazon cut their affiliate commissions)
  • Data-driven studies using your own original research (Example: A blog post we did on people selling Amazon FBA businesses using real sales data from our marketplace)
  • And of course… case studies of people that have used your product and created an interesting story because of using your product.

Right now, we’re working on making a content production system so we can produce even MORE high-quality content. For now, until we get the system done, we’re keeping to a blog post every two weeks.

The only reason why we have pushed our editorial back so long is it gives us time to write more in-depth pieces, plus we have so much content now that we are working on updating every piece and implementing them throughout our marketing funnel.

Ideally, in the future, we’ll have been producing enough high-quality content about buying and selling online businesses to rival any media company out there.

My best advice is to consider your company as a media company. It doesn’t matter if you’re a local plumber, a furniture store owner, or a SaaS founder. Almost every niche can benefit from having a media mindset with their content marketing.

In my opinion, content is the future of marketing and that future is being laid down right now. It is the one kind of marketing you can do effectively that even the most well-funded competitor will struggle to just “throw money at” and usurp your position.

What’s the business model and how you do make money?

We’re an online business broker, specializing specifically in online businesses. What this means is if you have an affiliate site, an ecommerce store or a SaaS business that you want to sell, you can come to us and we will help you find a buyer or investor to take over the business.

Our business model as a broker means we will help sellers build out respectable Profit & Loss (P&L) statements, help them get all of their documentation in order and ultimately market their business for sale.

We handle everything from helping both the seller and buyer on negotiations, to actually migrating the business over to the new owner. As far as I’m aware, we’re the only broker that has a consistent vetting and migration department. While other brokers will do a one-off vetting for an influential seller, we vet all of the businesses that come to our marketplace to make sure they’re legitimate opportunities that are making the money the seller says they’re making.

Our average traffic to our site sits between 80,000-120,000 visitors per month. We have seen way bigger spikes than this though, like when we got onto the front page of Reddit for an AMA we did.

We usually have between 80-100+ businesses live on our marketplace at any given time (89 at the time of this writing), and we’ve sold just under a 1,000 businesses at 949. With over $61 million of businesses sold and a buyer pool of 105,000+ buyers, we’re the largest curated marketplace in the world.

This is all in alignment with our big vision to become the #1 place for helping people buy and sell online businesses.

Our operations have grown from a small five-man team to having full blown departments and department heads, including sub-departments. Right now our departments are:

  • Sales
  • Operations (Vetting, Customer Service, Migrations)
  • Marketing
  • Engineering
  • HR

Considering we grew so fast into a 50+ person company, our plans for 2019 is going to be focused on increasing our process and efficiency. When a company grows so fast, it is not uncommon for its entire dynamic to change. It really is like reinventing yourself over and over.

So, we’re going to be making our processes even better and our customers even happier as we create better workflows.

There are a couple BIG things we’re planning which will likely happen at the end of 2019 or early 2020, but…. I can’t exactly say what those are just yet 🙂

Through starting the business, have you learned anything particularly helpful or advantageous?

Personally, as an employee and someone that hangs out with entrepreneurs day in and day out, I have found one thing the most surprising and helpful to me.

You know all those books about business that you read that always say the same thing about how having a vision statement and a core values document is important?

I used to think this was just some nice feel-good fluff years ago. But as your company grows bigger, even as your department gets bigger and more complicated, I realize more and more just how VALUABLE these concepts really are.

If you are ever going to build systems in your business that work whether you’re there or not, that means you also need to bake into the system the ability to make decisions. Sometimes, the system is going to need to make really hard decisions where there is not any data on what the system should or shouldn’t do. Even if you tried obsessively to be present for all these decisions, there is just no way you can be once you get big enough.

That means you need to rely on your team making decisions from the right “operating system”.

That operating system is your mission, core values, and vision statement. It should be bred throughout your culture whether it is the entry-level worker or the VP of your company.

It gives them a valuable document of principles to base their decisions from and is invaluable to you as a founder.

What platform/tools do you use for your business?

At the marketing department at Empire Flippers, my favorite three tools are:

Hubspot Enterprise

Marketing automation and sales CRM in one, having all of our tools live in the same place is incredibly effective for us gathering correct data. Something that is quite a complicated thing for us since we’re a marketplace dealing with both buyers and sellers as our customers.

Monday.com (project management software)

Marketing is filled with endless projects, so it is important to have something that can truly organize everything. I’ve looked at Asana and other tools but I just never could get behind them. Monday is super flexible, great UI and is geared as a project management tool for creatives like a marketing team.

Ahrefs.com (competitor analysis tool)

While we don’t use this constantly, at the start of an SEO campaign it is a fantastic tool to do research on your competitors. It also has a lot of great features they’ve added over the years that replaces several other tools. Similar to Hubspot, I prefer tools that have multiple tools all in one to reduce the learning curve and keep things simple.

While not a marketing tool, I think there is a system of goal setting that is important for companies as they mature. This applies mainly if you have a sales department.

Rather than having marketing project goals, look to bind sales and marketing goals together. If sales need to hit a certain revenue goal, break down that revenue goal into how that looks like from a lead perspective. Now your marketing team has a real tangible numerical goal to hit.

This model used by many companies, including Hubspot and is called MQLs or Marketing Qualified Leads. We’re still new at testing this model out, but so far it has given us something to really shoot for and aligns marketing and sales together more.

What have been the most influential books, podcasts, or other resources?

My favorite podcasts are not actually business podcasts, at least not in the normal respects. I love Freakonomics by Steve Dubner and Making Sense by Sam Harris (formerly called Waking Up). I think both of these podcasts often analyze things we take for granted in a critical fashion that makes you think. It opens up all kinds of doors for creativity and just in general thinking deeper about the world.

For the same reasons as above, I also used to read the Wait But Why blog religiously when he was posting more consistently.

As far as helpful business books, I still love the classics like Think and Grow Rich by Napoleon Hill and How to Win Friends and Influence People by Dale Carnegie. The first one is great for the inspiration and motivation and the second one is a pragmatic way to build out your Rolodex.

At the end of the day, I think wealth is truly measured in the relationships you keep rather than your bank account. That makes Dale’s book one of my favorite reads and I’ll read it every couple years again to refresh myself.

I would also recommend The Richest Man in Babylon as a pragmatic view on personal finance, and most things related to Stoic philosophy (Marcus Aurelius, Seneca etc.)

These books are very much principles first rather than tactics.

There are tons of awesome business books on tactics, but they become outdated. If you study the core principles of things, then you can apply those principles to the ever-changing global marketplace.

Advice for other entrepreneurs who want to get started or are just starting out?

My best advice is you shouldn’t care if you fail and you shouldn’t care if you succeed. The only thing that matters is you simply do. Fall in love not with the product or the niche, but in love with the systems and the processes.

If you are committed to learning the systems and processes, success is an inevitability for most of us. Likewise, if you are committed to the process, then failure holds no meaning because it’s simply you learning the systems better.

Are you looking to hire for certain positions right now?

Right now we’re not looking to hire in 2019. This could change but it is unlikely. We want to systemize our departments and workflows better before bringing on more people.

However, there is a good chance we’ll be hiring a content manager for the marketing team in early 2020.

Where can we go to learn more?

You can learn more about us at EmpireFlippers.com.

You can stay updated on most of what we’re up to at our blog EmpireFlippers.com/blog

And if you want practical business insights and fantastic interviews with other amazing entrepreneurs, check out the Empire Flippers Podcast on the podcast platform of your choice.

Justin Cooke,   Founder of Empire Flippers

Want to start your own business?

Hey! 👋I’m Pat Walls, the founder of Starter Story.

We interview successful business owners and share the stories behind their business. By sharing these stories, we want to help others get started.

If you liked this story, join our mailing list for new interviews every Tuesday.

Interested in sharing your own story? Shoot me an email!

Pat Walls,   Founder of Starter Story

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We’ve interviewed many impressive businesses who swear by the results of the product, including Brumate, Beardbrand, and many more.

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I hope, you like this article about website flipping. To stay up to date. Just like my Facebook Fanpage: The Doan’s Blog. If you want to know, how to get sustainable traffic, read this: What is SEO? My most popular blog article: International money.

This woman earns $13,000 a month writing YouTube jingles on Fiverr


freelancer

By Business Insider

SarahFiverr freelancer Sarah Hughes.

  • Fiverr, the freelancer marketplace, has opened an office in the UK and is hiring marketing staff as part of an international expansion push.
  • CEO Micha Kaufman won’t comment on rumours that Fiverr is looking to float, but the firm has bulked out its finance and accounting teams in the last year.
  • Business Insider spoke to one British freelancer on Fiverr who currently makes $13,000 a month writing and selling original jingles and tunes.
  • The company has raised $111 million to date.

Even the most talented musicians struggle to turn their skills into a regular income, but 28-year-old Sarah Hughes has already bought her own house and paid for a wedding in the last year.

Hughes, like most of us, works between the hours of 9am to 5pm every weekday. But unlike the average commuter she also takes time out of her day to potter around the house, do chores, meet friends, or go shopping. She never works after 5pm, or on weekends.

And she makes $13,000 a month, before tax, or about ten times higher than the UK national average.

Hughes is a freelancer on Fiverr, a marketplace where anyone can buy freelance services for as little as $5.

She has been using the platform since 2013 and charges up to $300 a time to create original jingles. She can play the ukulele and sing but, she says, her real talent is with Apple’s recording software, Logic Pro X.

Her Fiverr page advertises original ballads for Valentine’s Day, voiceover work, and nursery rhymes. More recently, she told Business Insider, there’s been a lot of demand from YouTube creators who want cutesy backing music for videos designed to entertain kids.

Without Fiverr, Hughes said, her finances „wouldn’t be good.“

„I got married in November, and just exchanged on a house,“ she told Business Insider. „We’ve saved up for huge things.“

SarahHughes gets demand from kid-focused YouTubers asking for original backing tunes and jingles.Sarah Hughes

Hughes isn’t the only person to make decent money through Fiverr. One US dad coined $1 million and got himself out of debt doing voiceover work.

Fiverr is a marketplace for freelancer to sell their wares, and has been around since 2010.

While Fiverr has strong associations with that $5 price point, popular freelancers like Hughes can charge considerably more for their services and after winning loyal customers and good reviews.

The company has raised $111 million to date and, according to Bloomberg, is mulling a public float at a valuation of around $800 million.

Fiverr may be worth almost $1 billion

Chief executive Misha Kaufman says there has been 50 million transactions in total on the platform, although he wouldn’t share details of revenue, user numbers or active sellers.

He wouldn’t comment on the possibility of a float either, saying it’s „just a rumour.“ Still, LinkedIn postings analysed by Business Insider show that Fiverr has bulked out its finance and accounting teams with at least three new hires in 2018, suggesting the firm may well be prepping for an IPO.

This is Kaufman’s fourth company, he told Business Insider. His previous startups included encryption software firm Keynesis and user ratings service Spotback.com.

„What really drove me to start this company was that I’ve been an entrepreneur for many years, and I’ve worked with a lot of freelancers,“ Kaufman said. „I’ve worked a lot with freelancers, and that usually involves a lot of friction. The way most freelancers‘ work is done to this day is very old-fashioned. You usually get your freelancer through references, then you get in touch, meet in coffee shops, figure out if you want to work together, then there’s all the contracting that has to take place.“

The process, Kaufman said, is highly inefficient, even as the number of freelancers is set to rise. According to Morgan Stanley, freelancers represent about a third of the US workforce.

„What we wanted to do was increase the efficiency of this market,“ Kaufman said, likening Fiverr to Airbnb and Uber, and other big marketplace companies. „We make purchasing a service online as easy as buying a product on Amazon.“

Fiverr made negative headlines after PewDiePie hired freelance workers to hold up a sign saying ‚Death to all Jews‘

PewdiepiePewDiePie hired two Indian freelancers through Fiverr to hold up an offensive sign, earning instant blowback.YouTube

Buying another human’s skills „frictionlessly“ has some drawbacks, as the company discovered in 2017.

Felix Kjellberg, the Swedish YouTube star better known as PewDiePie, hired a couple of Indian comedians through Fiverr to hold up a sign that read: „Death to all Jews.“ The two comics, who call themselves Fiverr Funny Guys, have been banned from the service since, and Kjellberg was widely criticised for the anti-Semitic stunt.

Kaufman is stoic. „Everybody needs to remember Fiverr is a marketplace, it offers services that are offered by people,“ he said. „It’s user-generated content. You might come across things you find offensive or inappropriate. Much like YouTube, we give you the option to report these things and we have a zero-tolerance policy.

„As much as we put technology and marketplace integrity in place, it’s the internet, you’re never going to field everything 100%. That’s why we encourage our community to report anything inappropriate.“

With a possible IPO on the way, would Kaufman consider raising the base price above $5, in order to boost Fiverr’s own earnings?

„We won’t be encouraging that for many years,“ he said. „The $5 is a tiny fraction of our business. Historically it’s what we were associated with, but it’s a very small part.“

The $5 price tag, he added, has caused journalists and commentators to hold Fiverr up as an example of a race to the bottom for freelancers, in a world where struggling workers are turning to unstable „gig economy“ work like driving for Uber to supplement their income.

„Fiverr has tried to do the opposite,“ said Kaufman, noting that Fiverr freelancers are free raise their prices as they build up loyalty and regular customers. „We’re trying to allow people to price in the right way in terms of what they’re offering and experience.“

The US is Fiverr’s biggest market, Kaufman said, but the firm is making its first major push in the UK. It already has a chunk of freelancers and customers here, but the platform has hired dedicated staff to support its users. The idea is to run meetups for freelancers, offer tips and tutorials to help people win more business.

Fiverr points to Hughes as an inspiration, as someone who has managed to build up a steady income and enjoys the freedom of working from home. „I don’t think I would have got anywhere without Fiverr,“ she said. „I’d have been stuck in a job I didn’t want to do.“

I hope, you like this article about making money online is a good inspiration for you. To stay up to date. Just like my Facebook Fanpage: The Doan’s Blog. If you want to know, how to get sustainable traffic, read this: What is SEO? My most popular blog article: International money.

How Jeff Bezos Became the World’s Richest Man

Jeff Bezos

By Investopedia

Jeff Bezos is now the richest person on earth, with his personal fortune eclipsing the wealth amassed by legendary investor Warren Buffet and Microsoft Corp. (MSFT) co-founder Bill Gates. Bezos made the top spot of Forbes magazine’s 2018 400 Richest in America list with a net worth of $160 billion.

The founder and chief executive officer (CEO) of global e-commerce behemoth Amazon.com Inc. (AMZN) is responsible for running a platform that accounted for 4% of all U.S. retail sales in 2017 and a whopping 44% of digital spending. As digitalization reshapes human behavior and the cloud computing revolution does the same to enterprise, the leader in online retail, with its high-flying cloud computing platform Amazon Web Services (AWS) is only forecasted to propel higher — spelling more good news for its CEO.

When Bezos had his idea for „the everything store,“ his well-intentioned friends and family tried to talk him out of quitting his „stable job“ in finance. Yet Bezos, raised by his teen mom and later his Cuban immigrant stepfather, always dreamed of creating something different, once telling his school teacher that „the future of mankind is not on this planet.“

Beyond Books

The tech visionary graduated from Princeton with a major in computer science and electrical engineering. Upon graduating, he turned down job offers from companies such as Intel and Bell Labs to join a startup called Fitel. He went on to launch a news-by-fax service company with Halsey Minor, the founder of CNET. After the venture failed, Bezos became the youngest senior vice president at a hedge fund called D.E. Shaw, working his way up the ranks in just four years.

Bezos could have stayed on Wall Street for the rest of his career if he hadn’t been enthralled by the knowledge that by 1994, the internet was growing at the rate of 2,300% annually. Soon enough, his idea for Amazon was born, and the CEO began making a list of 20 possible product categories to sell online.

Amazon.com, then a platform for selling books, grew in its early stages out of a garage with a pot-belly stove. Bezos, who put his own $10,000 in the company comprised of himself, his wife and two programmers, ironically conducted most of his meetings at the neighborhood Barnes & Noble. Within its first month after launch in July 1995, Amazon sold books in every state in the U.S. and 45 countries around the world.

Beating Expectations

During Amazon’s first year, Bezos tried to raise money by predicting $74 million in sales by 2000, far underestimating the reality: $1.64 billion. He managed to gather $1 million in seed funding from angel investors after using up investment from his family, primarily from his parents, who chipped into a significant portion of their life savings. According to the CEO, the first 20 or so outside investors in Amazon put in about $50,000 each for a stake of less than 1%. Each investment would now be worth around $6 billion, representing a 120,000 times return, given the investors held onto their entire stakes and that they had never been diluted by later investors. In June 1996, Amazon raised another $8 million in Series A from venture capital firm Kleiner Perkins. (See also: Amazon Forces Suppliers to Play By Its Rules.)

Amazon went public in May 1997 and turned out to be one of the few startups that survived the dot-com bust. As the platform diversified its product offerings and solidified itself as a market leader and pioneer, annual sales skyrocketed from $510,000 in 1995 to over $17 billion in 2001. In 2013, Bezos revealed his first plans for the company’s revolutionary Amazon Prime subscription business, with Amazon Prime Air, which would use drones to deliver to customers.

In 1998, Bezos also became an early investor in Google. While he has not revealed what he has kept of the stock after its initial public offering in 2004, his $250,000 investment would be worth well over $6 billion today. In August 2013, the business mogul bought The Washington Post for $250 million. Since then, its audience and traffic has exploded, surpassing The New York Times in terms of U.S. unique web viewers in October 2015.

The company’s share price reflects this phenomenal growth. The stock has given an over 523% return over the past 5 years and is up 67.7% year-to-date as of October 3, 2018. Bezos owns about 16.3% of the 24-year-old company, making it the biggest source of his wealth. A Securities and Exchange Commission (SEC) filing in November 2017 showed that the CEO sold 1 million shares of his company for $1.1 billion. The last filing, dated August 2018, shows Bezos owning 78.8 million shares.

Rocket Man

With his booming wealth, Bezos is now able to fulfill his childhood dream of becoming a space entrepreneur. Each year, he commits $1 billion to his space-exploration company, Blue Origin, which, in 2016 became one of the first commercial companies to launch a reusable rocket. on July 18, 2018, Blue Origin sent spacecraft „New Shepard“ into high altitude order to test its safety systems, which worked.

Amazon boasted of $52.9 billion in net sales in Q2 2018.

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I hope, you like this article about Jeff Bezos. To stay up to date. Just like my Facebook Fanpage: The Doan’s Blog. If you want to know, how to get sustainable traffic, read this: What is SEO? My most popular blog article: International money.

How A Developer Earns $8000 Per Month Through His Blog

business

By Starter Story

Hello! Who are you and what business did you start?

I’m Barron and I run Effortless Gent, a men’s style publication focused on helping guys feel confident and look sharp in the clothes they wear.

Through our written articles and video content, we teach guys how to build a Lean Wardrobe, which essentially is a versatile set of clothes unique to every guy’s situation that easily mix and match and make dressing well much easier.

EG generates on average $8,000/mo through a combination of ad revenue (display ads, brand sponsorships), affiliate revenue, digital products (an eBook and self-guided style improvement program), and 1-on-1 online or in-person styling consultations.

how-a-developer-grew-his-blog-to-150-000-visitors-per-month

What’s your backstory and how did you come up with the idea?

Growing up, I’ve always been interested in my own personal style.

I loved being experimental and trying new trends. I learned through experimentation that how you dress can change the way you feel about yourself, as well as how other people perceive you.

I’d advise to start small and be consistent. So if you’re going to be a content creator, focus on producing content regularly, whether that’s 1x a week or 1x a day.

Because of this, I was usually who my guy friends turned to when it came to questions on matters of style.

Throughout high school and college, I noticed the same questions were being asked over and over, and I remember thinking that I should start a simple website with all the answers to these questions so I wouldn’t have to repeat myself over and over… I could just point them to my website.

So in 2009, I was looking for a side hustle project where I could combine my love of design, clothing, and my coding skills, and Effortless Gent was the result.

At the time, I was working as a front-end developer at a San Francisco-based technology company. I was in my mid-20s and still at the beginning of my career, but I’ve always had an entrepreneurial side. I didn’t love the limitations and restrictions that came from working at a job.

I knew I wanted Effortless Gent to be my full-time business one day but I wasn’t entirely sure how I would make that happen in the beginning; I just remained open to any and all possibilities.

I worked at my job during the day, and in the evenings, after dinner until 1 or 2 am every night, I would work on my site.

At first, it was just planning and strategizing, then actually designing and building the site, and finally, creating content regularly.

I remember keeping up this routine almost nightly for a long while… at least the first 2 years. I never felt forced to work on this; I loved it, enjoyed it, and found it both exciting and challenging. Exciting because of the possibilities, and challenging because of my limited time to work on it.

Take us through the process of getting started and launching.

I should mention I have a web design and development background, and back in 2009 it definitely came in handy, but nowadays it’s so much easier to put together a website that actually looks good.

Back in 09, most people used Blogger, Tumblr, and WordPress.com sites, and even WordPress themes weren’t as robust and easily customizable as they are today.

When I officially launched, it was literally me just flipping the switch and making my site live on effortlessgent.com. I double-checked everything and made sure my first post was already published before I made the site live.

how-a-developer-grew-his-blog-to-150-000-visitors-per-month (screenshot of the site in the very early days, via Wayback Machine)

My main goal back then was to create content consistently, week after week. Since it was a brand new site with no readership, I didn’t know what would resonate and what wouldn’t, so I covered a wide range of topics within the realm of men’s style.

Experimenting allowed me to figure out what worked and what didn’t, and helped me hone in on both what I wanted to write and what resonated with my readers.

I started with 3 shorter articles per week, and eventually moved to 2, then 1 longer piece per week tackling a specific topic. I don’t think there’s a right or wrong amount of content to produce when you’re first starting out, though consistency is definitely key.

In those days, I promoted the site mostly through Twitter. I believe Gary Vaynerchuk once talked about how back in the Wine Library TV days, he would use Twitter’s search functionality to find conversations related to wine and engage with people. I did the same thing, but for men’s style… like if guys were tweeting about outfit- or style-related things, I’d jump in on the conversation (assuming I had something relevant and useful to add), maybe I’d send them a link to an article I wrote, and repeat. I would do this over and over.

I also used my Facebook page to promote new content. It’s a little different nowadays since organic reach is practically nonexistent and you have to pay to boost your posts to your own audience. Back then, there were no restrictions and everyone who followed your page could see what you posted to it within their own feed.

Today, I continue to promote new articles and YouTube videos through Twitter, our Facebook page and smaller group, as well as via our email list.

As far as effectiveness, social as a whole is our smallest traffic source, accounting for maybe 12%. Google search is our largest, at around 82%, so because of this, we focus on optimizing SEO as much as possible. I wasn’t always the best at this, and admittedly have only taken an active approach these past few years, so my editor and I are constantly going back to older articles and adding focus keywords, optimizing titles, updating the content, and so on.

One piece of advice is, if your business is reliant on good content, make sure you optimize your SEO for everything you publish. In fact, I suggest doing keyword research before even writing down your first word. Doing keyword research will influence the direction you take the article or video, and it’s much easier designing a piece of content around a good keyword or phrase people actually search for, than it is to retrofit a keyword to an existing piece of content.

Since launch, what has worked to attract and retain customers?

Consistently creating helpful, entertaining articles with actionable advice, as well as working to build relationships with my readers.

Currently I’m producing one piece of new content per week, either a written article or a video for the YouTube channel. And the rest of the week is spent either promoting it, brainstorming a new piece of content, or updating and republishing old content.

I’m a bit smarter with my approach to SEO nowadays, but I still keep it really simple. First, I think of some ideas I’d like to create content for. Then, I dive into keyword and keyphrase research.

I use the webapp AHREFs for my keyword research–this tool is $99/mo but is incredibly detailed and granular with data. It helps me nail the perfect keywords to target. A good free option is Keywords Everywhere, which I also use… as well plain ol’ Google Keyword Planner.

After gathering my target keyword or phrase plus a few related keywords, I can then write the article, the message and takeaways will be clear, and there’s a much better chance that Google will know what my article is about.

A lot of the SEO best practices and strategies I picked up from sites like Moz, or friends who know a bunch more than I do. One course I do recommend because it’s super simple to follow along and implement is called SEO For Bloggers. My friend Matt (course creator) has built a number of successful niche sites and he’s all about white hat, long-lasting, Google-friendly SEO practices, no shady practices or tactics that try to game the system.

I do most of my communicating with readers via my email list. Every week I send out a note. I keep it very simple and casual in tone, text only, and include a link to the content I want them to check out.

how-a-developer-grew-his-blog-to-150-000-visitors-per-month (Example of a weekly email I send out)

Usually I’m letting them know about a new article or video, or perhaps a big sale at one of our recommended stores, or I’m doing a digital product launch for our eGuides and course.

To grow my list and attract subscribers, I created a eGuide called The Lean Wardrobe, a PDF all about putting together a no-nonsense wardrobe, that’s sent directly to them once they subscribe. My thinking behind this is that no one wants another email newsletter subscription, but my target reader has a specific problem he’s trying to solve (he wants to dress better) and this free guide will get them started on the right path.

What’s the business model and how you do make money?

I knew I wanted to create digital products, so in the beginning, as my audience grew, I would talk to them constantly, either through email, Twitter, or within the comments section of each article.

I needed to learn what their struggles with clothing were.

Diversifying income streams definitely helps, but can also distract (insert analogy about spinning plates here), and I’m learning the longer I do this, the better it is to focus on 2-3 streams and really dedicate time and effort into both maximizing and refining those.

I also wanted to understand how they thought and the words they used to describe their struggles. I knew that speaking their language, using the phrases they did, would be helpful when describing what my product was and how it would help them.

I discovered my audience was mainly guys my age (at the time, mid-20s), usually coastal, and either in school or getting their first jobs. They knew dressing well wasn’t their strong suit, and they felt the pressure of adulthood and the necessity to dress the part.

So I took what I learned over the first 2 years of writing style articles regularly and getting feedback from my readers and put together my first eGuide which was called Graduating Your Style. In it, I laid out the basics for leveling up your wardrobe from a college kid to a young adult man heading to his first serious job.

I took my readers along for the ride during the whole process of building out the eGuide. I got their feedback with titles and content, and in general, updated them regularly leading up to the launch. I did this, of course, to let my readers know I did have a product coming out, and that I wanted them to buy it.

Graduating Your Style launched for $26. I gave a $10 off code to the first batch of buyers, and in the first month, made $6,100 in sales. I can’t remember exactly what my list size was at the time, but I’m almost certain it was no more than 1,000 people.

So not a ton of money, but selling my first product validated the idea and I knew I could continue to evolve, create more products, and monetize in other ways as well.

I created several other products since then—a few other eGuides, a membership site, a style improvement course—and diversified the income streams with display ad revenue, as well as brand partnerships, affiliate relationships with brands, and personal styling both in-person and online.

As far as traffic growth, it’s been slow but steady. SEO is one area I regret not being more strategic about earlier. In 2016, after 7 years of consistent growth, I saw traffic plateau and even dip a little. I did a bit of research and realized I lost ranking and referral traffic on a few keywords that were bringing significant traffic.

So in early 2017, wanting to prevent any more loss of traffic and knowing I could be much more proactive, I started taking SEO very seriously and formed a strategy to optimize every piece of content I created. I’m also going back to old content and consolidating posts around a strong keyword or phrase, or simply updating and re-publishing articles that are already good, but just needed to be refreshed a bit.

how-a-developer-grew-his-blog-to-150-000-visitors-per-month (traffic from the day I started the site up to Jan 2019)

There’s still a lot of work for me to do here, but I’m hoping that with these improvements to the content and my overall on-page SEO strategy, traffic will break out of that plateau and continue its upward climb.

Through starting the business, have you learned anything particularly helpful or advantageous?

So diversifying income streams definitely helps, but can also distract (insert analogy about spinning plates here), and I’m learning the longer I do this, the better it is to focus on 2-3 streams and really dedicate time and effort into both maximizing and refining those.

For example, one of my largest revenue generators over the past 2 years has been brand partnerships. This is when I create a piece of content and a brand or product sponsors it (the sponsor has no say over the content).

But recently I’ve taken a step back to consider where I want the business to be in the next 1-2 years, and what I want to spend most of my time on, and I decided it wasn’t brand sponsorships.

So for 2019 I’m actively scaling back on those types of projects, and instead re-focusing my energy on selling my own products as well as continuing to create great content for my readers and viewers. Coincidentally, my display ad and affiliate revenue grows the more I create and promote good style content that brings readers to the site.

What platform/tools do you use for your business?

We use so many different tools to run the site and business. A few of note:

Effortless Gent is built on WordPress and hosted by WP Engine.

For our sales pages and opt-ins, I use LeadPages. For affiliate link management within WordPress, we use Earnist (which recently has become free, the founder is launching a new affiliate link management WordPress plugin called Lasso).

I use ConvertKit for email and Asana for tasks and communicating with my editor and writers.

For drafts and edits, we work within Google Docs before moving the whole article into a WordPress draft.

For keyword research, I use AHREFS and a Chrome plugin called Keywords Everywhere.

What have been the most influential books, podcasts, or other resources?

When I was first starting out, the two books that influenced me the most were The 4-Hour Workweek by Tim Ferriss, and Crush It! By Gary Vaynerchuk.

The 4-Hour Workweek introduced me to the idea of location independence and the possibilities with an online business, and Crush It! teaches you how to become a brand, choose a medium for your message, and focus on authenticity in everything you do.

I feel like the messages of both books are still very much applicable today, and are a good place to start if you’re still toying with the idea of starting a business, a brand, a blog, anything.

Advice for other entrepreneurs who want to get started or are just starting out?

I think the most common advice would be to just start, but I’d say doing your research, establishing both your point of view and your target reader/customer avatar before writing and publishing your first piece of content is really important. I really like Donald Miller’s body of work that teaches you how to build a story brand, if you need a framework for how to do so.

And that’s not to say your avatar or point of view won’t change, but knowing what you stand for (or against) and who you’re trying to reach is monumentally important, otherwise, what are you even doing?

I’d also advise to start small and be consistent. So if you’re going to be a content creator, focus on producing content regularly, whether that’s 1x a week or 1x a day. This is especially important in the beginning because if it’s something like a YouTube video or a blog post, your fans will tune in regularly on those days you commit to publishing. Also, it helps to establish that habit in your own routine.

Are you looking to hire for certain positions right now?

I’m currently looking for more freelance writers to join the team. This is a paid position, and I’m looking specifically for writers whose focus is solely within the men’s style and lifestyle vertical, or who have experience writing these types of articles.

Where can we go to learn more?

Our homebase is always at https://effortlessgent.com, but we’re also a few other places online:

Want to start your own business?

Hey! 👋I’m Pat Walls, the founder of Starter Story.

We interview successful business owners and share the stories behind their business. By sharing these stories, we want to help others get started.

If you liked this story, join our mailing list for new interviews every Tuesday.

Interested in sharing your own story? Shoot me an email!

Pat Walls,   Founder of Starter Story

I hope, you like this article about blogging. To stay up to date. Just like my Facebook Fanpage: The Doan’s Blog. If you want to know, how to get sustainable traffic, read this: What is SEO? My most popular blog article: International money.